Noise Me

Noise Me

Noise Me

Noise Me

Have you ever wanted to mislead people about your real location when talking on the phone? 

Have you ever wanted to mislead people about your real location when talking on the phone?

Now you can!

Have you ever wanted to mislead people about your real location when talking on the phone?

Now you can!

Have you ever wanted to mislead people about your real location when talking on the phone? 

About App

About App

A caller mobile app that allows users to choose any background noise and call any number. The person on the other end of the call will hear the selected noise, creating the illusion that you are in a specific place of your choosing.

A caller mobile app that allows users to choose any background noise and call any number. The person on the other end of the call will hear the selected noise, creating the illusion that you are in a specific place of your choosing.

My Role
Discovery, Wireframing, Prototyping, UI Design, Animation, Logo design, SwiftUI

My Role
Discovery, Wireframing, Prototyping, UI Design, Animation, Logo design, SwiftUI

Client
Blablatel LLC

Client
Blablatel LLC

Industry
Telecom

Industry
Telecom

Year
2018 / 2020

Year
2018 / 2020

Android Preview

iOS Preview – Coding with SwiftUI

iOS Preview – Coding with SwiftUI

I suggested building the iOS native app using the new SwiftUI framework since I knew how to code UI in Xcode. With this approach, we could easily test the real app using TestFlight.

The iOS version looks different from the Android app because it was designed and developed as an advanced concept based on the new requirements by the client.

I suggested building the iOS native app using the new SwiftUI framework since I knew how to code UI in Xcode. With this approach, we could easily test the real app using TestFlight.

The iOS version looks different from the Android app because it was designed and developed as an advanced concept based on the new requirements by the client.

Background

Background

I’ve been invited to a pretty tricky team who wanted to create a prank app that should work like a real caller app. The project required a design of an Android app for the first launch and later an iOS app. At the current stage, the Android app is launched and the iOS is in development.

I’ve been invited to a pretty tricky team who wanted to create a prank app that should work like a real caller app. The project required a design of an Android app for the first launch and later an iOS app. At the current stage, the Android app is launched and the iOS is in development.

What problem does this product solve?

What problem does this product solve?

It helps people to get out of a situation when talking on the phone and when they don't want to reveal their real location.

It helps people to get out of a situation when talking on the phone and when they don't want to reveal their real location.

Design Process

Design Process

On this project, I was working in a small team of a PM and 3 developers.

On this project, I was working in a small team of a PM and 3 developers.

Strategy
Stkh Interview
Requirements
Discovery
Market Issues
Users Issues
Competitors
Ideation
IA & Content
User Flows
Sketching
Wireframes
Design
UI
Prototyping
Usability Testing
Delivery
UI-kit
Code

Design Tools

Design Tools

Background

Sketch

Background

Invision

Background

Draw.io

Background

Principle

Background

Xcode

Discovery

Discovery

Market and Users

Market and Users

Market and Users

I knew that people sometimes might have situations when they don't want to answer the phone to reveal their location for some reason. According to my discovery, the market didn't have similar apps like Noise Me what made difficult to investigate this niche. Plus, we wanted to know what people may think about it. So I suggested to conduct a simple user study to get insight from random people regarding that issue:

I knew that people sometimes might have situations when they don't want to answer the phone to reveal their location for some reason. According to my discovery, the market didn't have similar apps like Noise Me what made difficult to investigate this niche. Plus, we wanted to know what people may think about it. So I suggested to conduct a simple user study to get insight from random people regarding that issue:

I knew that people sometimes might have situations when they don't want to answer the phone to reveal their location for some reason. According to my discovery, the market didn't have similar apps like Noise Me what made difficult to investigate this niche. Plus, we wanted to know what people may think about it. So I suggested to conduct a simple user study to get insight from random people regarding that issue:

Research
Research
Research
Research

From the first impression this product idea looks like a prank app, but technically all outgoing calls are real, and the calls are GSM-based. From the UX perspective this app doesn't differ too much from any caller app similar to Viber Out what makes easier for users to start using it. 

From the first impression this product idea looks like a prank app, but technically all outgoing calls are real, and the calls are GSM-based. From the UX perspective this app doesn't differ too much from any caller app similar to Viber Out what makes easier for users to start using it. 

From the first impression this product idea looks like a prank app, but technically all outgoing calls are real, and the calls are GSM-based. From the UX perspective this app doesn't differ too much from any caller app similar to Viber Out what makes easier for users to start using it. 

Tech Issues

Tech Issues

Tech Issues

Many mobile manufacturers have a noise-reducing feature that almost completely turns off background noise during calls. As a result, some noises can't even be heard, leaving only voices or loud sounds like children crying.

Many mobile manufacturers have a noise-reducing feature that almost completely turns off background noise during calls. As a result, some noises can't even be heard, leaving only voices or loud sounds like children crying.

Many mobile manufacturers have a noise-reducing feature that almost completely turns off background noise during calls. As a result, some noises can't even be heard, leaving only voices or loud sounds like children crying.

Storyboard

Storyboard

Storyboard

How did we imagine the use cases in the app when were making hypotheses.

How did we imagine the use cases in the app when were making hypotheses.

How did we imagine the use cases in the app when were making hypotheses.

nm-story

Ideation

Ideation

Ideation

Flow

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Flow

Flow

Since this product has a lot in common with a caller app for the mass market, it was easy to predict which features were required. Other content and sound-related functions were gathered through brainstorming and collaboration with the team.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Since this product has a lot in common with a caller app for the mass market, it was easy to predict which features were required. Other content and sound-related functions were gathered through brainstorming and collaboration with the team.

Since this product has a lot in common with a caller app for the mass market, it was easy to predict which features were required. Other content and sound-related functions were gathered through brainstorming and collaboration with the team.

nm-flow@2x

Sketching

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Sketching

Sketching

I still prefer paper sketching for low-fidelity mocks, especially for mobile apps. At first, I had focused on the most important features and screens.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

Additionally to the app design, the client asked to create a logo. I've decided to combine two objects: location and sound since they are the main elements of the app.

I still prefer paper sketching for low-fidelity mocks, especially for mobile apps. At first, I had focused on the most important features and screens.

I still prefer paper sketching for low-fidelity mocks, especially for mobile apps. At first, I had focused on the most important features and screens.

noise_sketching

Design

Design

How to call

How to call

The screens below represent the simple flow when a user has to dial/choose a contact, preview the background noise, and have tricky fun.

The screens below represent the simple flow when a user has to dial/choose a contact, preview the background noise, and have tricky fun.

The screens below represent the simple flow when a user has to dial/choose a contact, preview the background noise, and have tricky fun.

Dial a number

Noise_phone_dial1@2x

Preview a sound

Noise_phone_dial2@2x

Have fun

Noise_phone_dial3@2x

Add Custom Sound

Add Custom Sound

The future feature allows you to upload any sound you have recorded for the app (voice, music, etc.) and use it as personal background noise.

The future feature allows you to upload any sound you have recorded for the app (voice, music, etc.) and use it as personal background noise.

The future feature allows you to upload any sound you have recorded for the app (voice, music, etc.) and use it as personal background noise.

Noise_phone_list@2x
Noise_popups
Noise@2x

Logo

Logo

Logo

For this project, the client also wanted to create a logo that should describe the idea of noise and location. Thanks to some obvious and widely-used icons, I presented this concept.

For this project, the client also wanted to create a logo that should describe the idea of noise and location. Thanks to some obvious and widely-used icons, I presented this concept.

Noise_logo
Noise_logophone@2x

Result

Result

The app was successfully designed, developed, and launched in Play Market as a beta version. We are gathering feedback, fixing, and adding new features which will provide even more fun for users.

The app was successfully designed, developed, and launched in Play Market as a beta version. We are gathering feedback, fixing, and adding new features which will provide even more fun for users.

Noise_rocket